Collaboration is
(yaaas) queen.
We work closely with you to discover exactly what you need, don’t need, and where your budget’s at.
You might think you need a suite of banner ads and come away with a robust direct marketing program. Or maybe you’re thinking ‘single print ad’ but get a complete campaign instead - for much less than you thought.
Let’s talk about it and work together. That’s what we do best.
A step-by-step, thoughtful approach to collaborative marketing.
1
Discovery
Discussion
Competitive review
Colours
Imagery
Voice
Language
Channels
Brand Guidelines?
Budget
Timing
2
Estimating
A clear scope of work
Includes assumptions
Outlines timing, rough or precise
Thorough list of deliverables
Clear pricing
Requires signature to begin
3
Initial Concepts
3 options minimum with concept names
Logo, colour, images, headlines, call to actions
Video storyboard
Budget implications
Scope changes if required
Clear timelines
4
Refinement
Select 1-2 for exploration
Discuss budget, timing and creative direction
Discuss roles and tasks for execution
5
Full design
1 Option, 3 channels minimum
Full copy, full layout, refined logo
First pass video
Select channels
Scope assessment
Timing assessment
6
Execute
Build out all executions
Final logo package (all file types)
Final video and all sizes
Delivery of assets to vendors if required
Delivery of any assets for deployment